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Endless Possibilities

COMBINE COLOR & FUNCTIONALITY FOR SUSTAINABLE PACKAGING INSPIRATION

In a world where packaging transcends mere function to become an art form, the Unbox a World of Endless Possibilities campaign invites you to explore captivating inspirations for luxury packaging. The demo tool features elegant bottles, each representing a unique blend of color and functionality. 
 
Designed for circularity, these bottles highlight the versatility and brilliance of Merck's pigments for sustainable plastics and printing applications. With countless combinations of color and functionality, brands can create inspiring packaging that not only stands out but also adapts to their specific needs.

This demo tool was crafted to inspire and showcase the application of the latest color trends through Merck effect pigments. It highlights the merging of color gradients in mono-materials to embody contemporary luxury packaging trends while adhering to circular design principles. The incorporation of brand logos and a QR Code showcases packaging labeling options that comply with the Packaging and Packaging Waste Regulation. Furthermore, the inclusion of decorative laser markings on a bottle offers an alternative to conventional labels. Sustainability was a key consideration in the design, with the use of natural mica, chemically recycled PET, recycled PP, and mass-colored PP mono-material aimed at improving recyclability. 

All components are designed to be NIR detectable and sortable, aligning with sustainable principles.

SHIMMERING DAWN

A delicate balance of dawn—a symphony of colors, yellow, peach, and orange.

TWILIGHT DUSK

Soft, ethereal blues whisper of the departing day, while a touch of vibrant violet ignites the coming evening.

LUMINOUS MOONSTONE

Not quite white, but a hint cooler, with subtle shimmers of violet and blue that deepen in the shadows.

TROPICAL FLAMINGO

An exquisite blend of the delicate hues of a flamingo's feathers cascading into the crystal-clear waters of a secluded lagoon.

GOLDEN MOSS

Sunlight breaking through the thick ferns of the temperate rainforest casts long, dancing shadows on the mossy ground.


DISCOVER THE FORMULATIONS

Coatings Effect Pigment

SHIMMERING DAWN

OUR RECIPE AT A GLANCE
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Coatings Effect Pigment

TWILIGHT DUSK

OUR RECIPE AT A GLANCE
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Coatings Effect Pigment

LUMINOUS MOONSTONE

OUR RECIPE AT A GLANCE
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Coatings Effect Pigment

TROPICAL FLAMINGO

OUR RECIPE AT A GLANCE
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Coatings Effect Pigment

GOLDEN MOSS

OUR RECIPE AT A GLANCE
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